PACKAGING
X. “You can’t judge a book by its cover”
S. “Are you sure?”
Packaging is now an integral part of the product, indeed, it is the product itself: it is communication and protection. Given the world situation, it cannot be dispensed with and it is a responsibility to deal with it.
PRODUCT
Design is not art. Design is the right mix of aesthetics and functionality. Design is a solution where there is a problem, be it of the consumer, the company, the system or the market.
GRAPHICS
Graphics is a communication method that may not even need words: you can play with images, with icons, with illustration…